This is where I express my opinions when they're longer than 140 characters.
You can see examples of my short attention span on Twitter: @kerskine
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The angel/seed/first-round investment isn’t the most important pitch you have to make, it’s finding the people that will help you create your idea and be in it for the 2-4 years to make it happen.
So I have to write a 1-2 pager to some people outlining what I think is the Next Big Thing®. Having done this exercise a lot (at these guys will attest) it’s probably the hardest 250-500 words I’ll ever write (again). I’ve got to get the idea out in a clear enough message to get them excited and hopefully get them involved.
A lot has been written of the startups that were created in a weekend, gotten a lot of enthusiasm, and have been acquired for a significant amount of money. I’m not going to belittle those efforts but for the vast majority of new enterprises, you need a team of people that can work, talk, argue and execute during a very tumultuous endeavour. You’re going to get to know these people on a very personal level - good and bad - and that’s why you have to spend more time on building and managing the team as you do courting investors.
